Social Media Courses
About Social Media
The Social Media courses build the knowledge and skills needed to develop content for social media marketing in a business environment. In today’s competitive job market, employers demand certifications for technical skills. The Social Media course offerings allow students the opportunity to earn industry recognized certifications. Industry certifications are provided by Hootsuite, a social media management platform.
The Social Media program is sequenced into three courses.
Social Media I
This course will provide an overview of all elements of social media and includes the opportunity for students to earn an industry recognized social media certification. Students will learn: the value of professionalism, effective communication skills, how to design a digital portfolio, appropriate social media presence for a variety of uses, the impact of social media, media design and how to develop a successful social media campaign.
Social Media II
This course will allow students the opportunity to build upon their knowledge and skills developed during Level I. Students will learn: implications of social media in today’s society, how to handle those implications in a professional manner, design and create content for effective social media posts, social media techniques to engage different audiences, and data analytics to improve social media management strategies.
Social Media III
Social Media III will serve as the student’s social media capstone project. The goal is for students to culminate their learning in a real-world setting. Students will complete a variety of projects designed to enhance their knowledge and skills to create an effective social media presence for business or community partners. Students will also have the opportunity to earn additional industry-recognized certifications.
Social Media I
Social Media II Coming Soon!
The Social Media course offerings are aligned with the Hootsuite Certification exams. These certifications include:
For more information about QTL/ExplorNet's course offerings, trainings, and more, contact Angela McCallie.
Social Media Course Resources
Look at a Sample
Password for Sample: ExplorNetGuest
Social Media Pricing
The Social Media courses are available through a subscription paid each year or in a multi-year option.
It includes all resources for the three Social Media courses per teacher per school. NO PER STUDENT FEE! Subscription valid July 15 - June 15 each year.
Social Media Yearly Subscription ONLY $695
Second teacher at same school $345, a 50% discount!
Three-year subscription receives 10% discount!
Course resources are created by a team of teachers and industry experts and are updated annually. Resources include:
Access to course resources available in two ways:
1. Blended learning environment using Moodle or Canvas includes:
2. Downloadable Resources
Social Media Training
QTL/ExplorNet provides teacher training annually for all of our course offerings. Participants will be provided in-depth training in social media concepts and applications, curriculum options, resources and best-practice strategies for teaching the courses. If you have a new teacher who is in need of professional development to improve their technical skills and course teaching skills then sign them up!